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A good church website is increasingly becoming an essential part of growing your church. An average church loses 10% of its membership through some sort of back door, such as moving, death or leaving for some other reason. Therefore church growth experts have determined that a church must have 5% visitors in attendance each Sunday in order to grow at all.
One of the most cost effective ways to get visitors to come to your church is through your church website.
There are many ways to reach out to attract new visitors to your
church. Outreach can be done through personal invitation, mailings,
radio and television ads, billboards, newspaper and magazine ads and
signs. In most cases, a person who hears about your church will get on
the internet to check out your church website. Whether they can find
your church website and what it looks like will determine whether they
come to visit your church. A church website is an extremely cost
effective way of directly reaching out to those searching on the
internet for a church, as well as those who have been made aware of
your church through some other outreach means.
In order for visitors to come to your church after viewing your
church website, they must first find the website. Having no church
website is seen by more and more people as representing a dying and out
of touch church. However, even if you have a church website, people
need to be able to find it. A person who types in the name of your
church and your city into Google should find your church in the first
page of listings if your website is correctly designed. In fact, typing
in the phrase "churches in your city" into Google should bring up your
church in the first few pages of listings, if your church website has
been properly contructed with search engine optimization (SEO) in mind.
Top Church Websites constructs custom church websites so they can be
found in the search engines.
Once a person finds your website, they must be able to interact with
an up-to-date web design that accurately represents your unique church
and answers any questions your web visitor may have. Many churches
still have older websites designed more than five years ago. These
older designs are generally static websites that are difficult to
update without specialized software and knowledge and so are often out
of date. State of the art church web design now uses content management
systems, which make updating the website easy for multiple staff
members with a web browser. This technology makes it time effective to
keep a website up to date with information on all the ministries your
church has to offer. Web visitors can view photos of your church
events, listen to your pastor's messages or even watch a video of your
Sunday service. With a Top Church Websites custom church web design,
visitors can check out your church calendar, interact with an online
poll or download last Sunday's bulletin. Offering an attractive and
functional website will bring many visitors to your Sunday services
eager to learn more about God at your church.
We believe that the importance of a good church website to the
growth of a church cannot be overemphasized. However, a good church
website can also assist you in building your church community,
communicating with your members and providing a members-only area. A
members-only area can be used to distribute information that would not
be appropriate to make available to the public. For example, this
members-only area could hold information for various ministry teams,
church directories, small group and discipleship materials. A good
church website builds your member's pride in their church and makes it
easier for them to reach out to invite friends and relatives to the
church as well.
Any church, no matter what size, should invest in a custom church
website, if they want to grow numerically and spiritually. Your
investment in your church website will pay for itself many times over
in just a year or two. Don't settle for a cheap template site that
doesn't represent your unique church or make it possible for your
website to continue to grow with your church. We encourage you to
consider a custom church CMS web design from Top Church Websites to
empower your church for growth.
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